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Insights and data-driven strategy that will empower your business in a dynamic market

In Kuwait's dynamic fast-paced market, the difference between success and mediocrity lies in making informed decisions. At Poixel, we specialize in market research in Kuwait, providing your business with the insights and data-driven strategies needed for success in this vibrant market. We help you unlock the information you need to make strategic, impactful, and game-changing market decisions.

Our Kuwait Market Research Insights

Explore our comprehensive portfolio of market research projects in Kuwait, where we delve deep into local market dynamics, consumer behavior, and industry trends, offering you unparalleled insights into Kuwait's major industries.

BOPIS: The Game-Changing Retail Experience in Kuwait

GOAL
While physical stores still play a role, particularly for products that require a tactile experience, the BOPIS market has significant growth potential in Kuwait due to the country's strong spending power and anticipated economic growth. To capitalize on the growing demand for curbside pickup, we focused on developing a market research study on the industry to help formulate business strategies to succeed in the market

Construction Market in Kuwait Hits Hard, Recovery Difficult

GOAL
Reveal the historical underinvestment, current challenges, and future uncertainties in Kuwait's construction sector, providing valuable insights for businesses operating in the industry.

Consumer Trends in Kuwait's Cosmetic Industry

GOAL
Uncovering the key drivers of growth, consumer preferences, and potential risks in the dynamic cosmetic and personal care market of Kuwait

How Heavy Equipment Is Rented Out: Insights from Contractors in Kuwait

GOAL
Discover the challenges faced by contracting companies, from financial complexities to equipment management and operator requirements. From the analysis, develop data-driven strategies to optimize heavy equipment rental and drive success in the competitive construction market
View all Projects

Our Research Philosophy

At Poixel, our strategic and tailored approach to market research in Kuwait ensures that we uncover actionable insights that align with your unique business goals.

Define the Problem

Develop A Research Plan

Collect and Analyze Data

Form Strategic Recommendations

Identifying the specific marketing problem or question that needs to be addressed. It helps in setting clear objectives for the research.
Define the research objective
Identify key information
define the Scope of Research
A plan is developed to guide the data collection and analysis process. It outlines the approach, methods, and techniques to be used
Determine the research design
Define the target sample audience
Implement research methods & tools
Data collection is carried out based on the research plan, using chosen methods. The collected data is then analyzed to extract meaningful insights and draw conclusions
Execute accurate data collection process
Apply appropriate data analysis techniques
Interpret the findings, identify patterns or trends
Presenting the research findings and providing actionable recommendations based on the insights obtained. This helps in making informed marketing decisions
Prepare a comprehensive report
Communicate unbiased implications of the findings
Provide actionable recommendations

Research Case Studies

The Bakery

Increasing revenue and revitalizing brand image with a brand identity and customer marketing strategy

VIEW

The Bakery wanted to improve its sales performance and change its product offering to help improve sales. As a result, we conducted research and identified key market trends and consumer behavior that helped us form a solid strategy.

Joya

To construct a unique identity based on market research and strategy, to differentiate it from the competition

VIEW

Joya is a meditation and breathing center that aims to embrace human beings' life obstacles through developing guidelines for individuals who are willing to enjoy their lives. Our main scope of work is to develop marketing and brand strategy, including visual identity & brand name.

Chadove

Build a solid brand with strategy after researching the market needs and opportunities

VIEW

Chadove is a startup luxurious brand specializing in chocolate & flowers, mainly for special occasions. We developed their brand through extensive research, which defined their brand image, product design & sales channels.

Cocoon

Developed a comprehensive market research report for a startup brand to enable us to form a comprehensive strategy for them

VIEW

Cocoon is a local brand specializing in cosmetics and personal care products, made for youth females looking into using such beauty products. We provided our services to assist the brand to establish a youth community through multi-steps process including research & strategy development.

Uncover Key Consumer Trends, Identify Untapped Opportunities, & Drive Strategic Decisions.

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