Insights and data-driven strategy that will empower your business in a dynamic market

In the fast-paced world, the difference between success and mediocrity lies in making informed decisions. At Poixel, we harness the power of marketing research to equip your business with invaluable insights and data-driven strategies that propel you towards success. We help you unlock the information you need to make strategic, impactful, and game-changing marketing decisions.

Our Market Research Publications

Discover our extensive collection of market research projects in Kuwait and gain valuable insights into the local market dynamics, consumer behavior, industry analysis, and more.

Our Research Philosophy

At Poixel, we take a strategic and customized approach to marketing research, ensuring that we uncover actionable insights that align with your unique business goals.
Identifying the specific marketing problem or question that needs to be addressed. It helps in setting clear objectives for the research.
Define the research objective
Identify key information
define the Scope of Research
A plan is developed to guide the data collection and analysis process. It outlines the approach, methods, and techniques to be used
Determine the research design
Define the target sample audience
Implement research methods & tools
Data collection is carried out based on the research plan, using chosen methods. The collected data is then analyzed to extract meaningful insights and draw conclusions
Execute accurate data collection process
Apply appropriate data analysis techniques
Interpret the findings, identify patterns or trends
Presenting the research findings and providing actionable recommendations based on the insights obtained. This helps in making informed marketing decisions
Prepare a comprehensive report
Communicate unbiased implications of the findings
Provide actionable recommendations

Research Case Studies

The Bakery

Increasing revenue and revitalizing brand image with a brand identity and customer marketing strategy


The Bakery wanted to improve its sales performance and change its product offering to help improve sales. As a result, we conducted research and identified key market trends and consumer behavior that helped us form a solid strategy.


To construct a unique identity based on market research and strategy, to differentiate it from the competition


Joya is a meditation and breathing center that aims to embrace human beings' life obstacles through developing guidelines for individuals who are willing to enjoy their lives. Our main scope of work is to develop marketing and brand strategy, including visual identity & brand name.


Build a solid brand with strategy after researching the market needs and opportunities


Chadove is a startup luxurious brand specializing in chocolate & flowers, mainly for special occasions. We developed their brand through extensive research, which defined their brand image, product design & sales channels.


Developed a comprehensive market research report for a startup brand to enable us to form a comprehensive strategy for them


Cocoon is a local brand specializing in cosmetics and personal care products, made for youth females looking into using such beauty products. We provided our services to assist the brand to establish a youth community through multi-steps process including research & strategy development.

Uncover Key Consumer Trends, Identify Untapped Opportunities, & Drive Strategic Decisions.

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